Tuesday, July 23, 2013

More like reserved for ads


Reserved for Friends with Pete Evans had the makings of a great new cooking show except for one thing... 

Aussie chef Pete Evans in a vineyard
Aussie chef Pete Evans.
Blatant advertising. It was so disappointing to see the obviously paid for marketing for Jacobs Creek wine throughout the entire show.

And see, they even get a mention here, but let’s pretend I just said a ‘wine company’ instead.

And why was it on 7Two so late (9.30pm) on a Friday night? Random.


With Pete Evans' constant references to the brand's wines in the show, Reserved for Friends may as well be a wine documentary instead.

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